Best Makeup For Women Over 40 – Tips and Tutorials!

Apr 15, 2021 by Herry Chaudhari

Ladies, always keep in mind that beauty has no age limits. But, when you are getting older or enter your 40s, your skin starts changing dramatically. It is due to the loss of collagen and elasticity.

We can’t ignore the fact that aging is completely natural, but with some makeup tips for women over 40, you can embrace aging gracefully. You can still look youthful with the right makeup choices and techniques. Along with investing in buying good makeup or skincare products, you must also work on maintaining a healthy diet and should also do exercises on a regular basis.

Also, keep in mind that if your skin is healthy and looks good, your makeup will also look better. So, instead of just focusing on getting the best makeup products, you must also work on making your skin healthy. The key to applying makeup for women over 40 is hydration. You must hydrate your skin before applying makeup products. Get your skin moisturized properly.

Continue reading to know about makeup for Women Over 40.

Makeup For Women Over 40

Makeup Tips for Women over 40

Know what undertones you have

To choose the right foundation shade, it is important to know your undertones. If you know whether you have cool, warm, or neutral undertones, it will help a lot in choosing the right foundation and concealer with great ease. Thus, it enables you to enjoy the best makeup for women over 40.

If you don’t know how to identify your undertone, then there are some easy ways to find out the right undertone.

First, you must look at how your skin reacts to the sun. If your skin is more likely to tan easily, it means you have warm undertones. If your skin burns easily, it indicates that you have cool undertones. Similarly, if your skin burns before getting tanned, it means you have neutral undertones.

Secondly, you must look at how your skin reacts when you wear jewelry. If your skin glows when you wear gold, it means you have warm undertones, and if it sparkles in silver, it indicates cool undertones. On the other hand, if you look great in both gold and silver, it means you have neutral undertones.

You must know the colors compliment your natural skin tone

Once you are familiar with your undertones, you must move further to look at a color wheel and find out which colors will compliment your undertones. if you have warm undertones and looking for the best makeup for women over 40, you must look for gold, shades of red and yellow, and warm-tones browns.

If you are a woman over 40 with cool undertones, you must look for silver, blues, purples, and pink shades. On the other hand, women with neutral undertones have the freedom to go with anything, including rose gold and mauve.

In addition to this, you have the choice to match the colors of your eyeshadow and your hair color.

Always prep your skin

Prepping your skin before makeup is quite essential when doing makeup for 40 year old women. Also, no matter what age you have, you must prep your skin before applying makeup to your face. It can be started by cleaning your face with facewash and then use moisturizer, eye cream, and primer.

Best Makeup For Women Over 40

It works effectively in plumping your fine lines and allows your makeup to stay longer. When you are going to apply primer, it is recommended to give a touch on the areas where the pores look larger, especially on the cheeks and chin. If you want to get the best makeup for women over 40, you must not miss this step before applying makeup.

Use light foundation

If you know how to go with an effective base, you will become a game-changer. For this, you must know how to perform it accurately; you will be able to get perfect makeup that makes you look natural. You can use cream products as they are more versatile. You can use them to hide imperfections while making your skin look dewy and radiant.

You can choose the best from the plenty of foundations and build a skin-like finish. No matter what product you have chosen for makeup for women over 40, you must start applying it from the center of your face and blend it outwards to get a natural-looking finish.

You can use a brush for a perfect blend of foundation onto the skin and then followed by using a damp makeup sponge with the aim to soften the edges around the border of the face. It will work great in blending everything together.

Read More: Tricks To Hide Your Age With Makeup

Either ignore the powder or use it carefully

When looking for makeup tips for women over 40, you must also know that ignoring powder or applying it with great care helps a lot in maintaining a youthful-looking complexion. If you have oily skin, then ensure to apply a powder on some specific spots only, such as T-zone only.

Best Makeup For Women Over 40

Also keep in mind that if you are going to use a powder, then it must not contain talc as an ingredient. It is so because talc has the ability to absorb moisture and make your skin look flat. So, if you don’t know how to use a powder perfectly, then it is better to skin using it.

Make sure to balance your features

Balancing out your features while applying makeup for women over 40, is one of the effective tips to get a perfect look. If you have chosen a bold lip, then you must work on toning down your eyes and vice versa. It is very important to learn the tricks of balancing the features.

If you love to use colorful eyeshadow, liner, and mascara to give a subtle look, you must know how to balance your features to get a youthful appearance.

Keep your eye makeup simple

You must know that giving strong hard lines to your eyes can make your eyes look heavier, whereas, on the other hand, soft lines work on giving a more open and youthful look. For this, it is recommended to use liquid or cream eyeshadows for light colors on the lid.

When you reach the 40s, your skin around the eyes starts losing elasticity which makes the application of any eye product a bit trickier. So, it is better to use emollient formulas so that they are not only easier to apply but are also less tending to settle into fine lines and creases.

So, you must try to keep your eye makeup as simple as possible and also make sure to use quality products when applying makeup for 40 year old woman.

Use conditioning treatment for lashes

Do you know that when you age, your eyelashes and eyebrows start becoming thinner and more brittle? Due to this reason, it is advised to use a conditioning treatment on a regular basis. It helps in strengthening and hydrating your eyelashes along with extending the length of lashes when it is used before applying mascara.

If you are using artificial lashes for special occasions, it is advised to apply individual lashes instead of full strips of lashes. It is so because individual lashes help in making you comfortable in opening your eyes without making your eyes feel heavier.

Don’t forget to use blush

Blush plays a great role in bringing everything together. It is quite impactful as you grow older. You are advised to apply a blush high on the apples of the cheeks as it will help in lifting your face and will also add dimension.

You can also use a little blush on the crease of the eyelids and blend it perfectly to make everything look together.

Get an illusion of fuller lips

When you are in the 40s, your lips start thinning. So, to make your lips look fuller without using too many products, the best idea is to use a neutral-toned lip liner. It will help in enhancing the shape of your lips before applying lipstick.

Best Makeup For Women Over 40

It is recommended to choose moisturizing formulas instead of using matte lipstick. The best idea is to again start using lip gloss.

Some Common Mistakes To Avoid

  • Applying blush on the apples of the cheeks – You must work on applying it on the upper part of the cheekbones. Whether you have warm or cool undertones, colors will work great.
  • Ignoring eyebrows – Always keep in mind that when you are growing older, you must not pluck your eyebrows much. You must fill in the tails of the eyebrows completely.
  • Treating eyelid as always – You must know that the eyelid area changes with age. So, make sure to use lighter, nude shade on your eyelid as well as under the arch of the eyebrows.
  • Choosing light and dry lipstick formula – Many women over 40 make the mistake of not using bright enough lip colors. You must know that going with colors and shine helps in flattering your lips and also keep them hydrated.

Read More: Best Skin Care Routine For 40s Women

Final Words

When looking for the best makeup for women over 40, you must learn how to apply the makeup products correctly using the right techniques. This will help in giving you a youthful look and boost your confidence as well.